The latest expert content for a convention booth draw, sales representative delivered in-office materials, or a value-add for an HCP portal, a targeted book at various price points and quantity options is the perfect choice. Millennium researches the latest and most medically relevant books for your target audience(s) and explores creative ways to customize and distribute. It's a great way to build your CRM database and offer targeted medical education to your physician/nurse practitioner/physician assistant audience(s).
Team-based care involving physician assistants (PAs) and advance practice nurses (APNs) is an increasingly common strategy for improving access to and quality of care.4 This trend increases the importance of supporting these individuals with targeted medical education.
3 Khedkar P, Sturgis M. Access Monitor and Affinity Monitor 2016 Executive Summary: Want better access to physicians? Understand what's top of mind. View Document (PDF). Accessed Nov. 4, 2016.
4 Everett CM, Morgan P, Jackson GL. Primary care physician assistant and advance practice nurses roles: Patient healthcare utilization, unmet need, and satisfaction. Healthcare. In press. 2016;4(4):327-333.